Market

The fourth step within our evolution 5 methodology, marketing represents the pinnacle of our services.

'' An effective marketing strategy - many roads, many gaps in the market
and many markets in the gaps. ''

At Aquafruit Media, our staff are marketing professionals.

Aquafruit offers a full range of marketing and advertising services of the highest calibre in multiple areas including in-house creative and production services, brand planning and management and direct marketing capabilities.

'' For the small business owner. Ask yourself the following questions. ''

MARKETS:

• How much do you really know about your current markets or future market?
• Why do your customers buy from you?
• What could you offer that would attract more non-customers?
• How can you sell to more of the profitable customers?
• Are there bulk, institutional, industrial or corporate markets beyond normal retail that you are ignoring?

COMPETITION:

• Who are they and why are they after you?
• What is the overall market trend and how are you holding up in terms of market share and profit position?
• How do you really rank against competitors?
• What substitutes are there to your products and how much of a threat are they?

DISTRIBUTION:

• How can you get your products/services out to new outlets profitably?
• Are there unbranded opportunities?
• Can you bundle in your products with someone else's?

SUPPLY CHAIN:

• Are you at the mercy of wholesalers for your raw materials or product components?
• How can you manage suppliers and gain more buying power over them?
• Can you simplify your products and reduce your supply needs?

POSITIONING:

• Where do your products/services fall in relation to the total market?
• Is this truly the position you want?

'' If you don't have the answers to these questions (and others,)
then you need to talk to us. ''

Ous electronic service offering includes:

• Search Engine Directory Submission
  
• Search Engine Optimisation
  
• Email Campaigns
• Brand Awareness campaigns
  
• News letter subscription and distribution
• News letter templates
• More ...

For more information, please contact our sales department, or apply for a free quote.